Back in 1992 Paul Weimholt started designing, printing, and selling t-shirts out of an old school van at the local mountain bike races, quickly creating the Outrage'n T-Shirt Co. name. Over the years he grew into a big building doing all the screen print work for local schools, sports teams, and businesses. He created a name for himself and was always the peoples go to. Along the way Paul started a family, with his wife and two kids, they spent every weekend they could down in Laguna Beach. Laguna quickly became the Weimies home away from home.

Paul passed on his love for art and the ocean to his daughter Devon who quickly grew into an artist herself. Taking after her dad, she knew her dream was to start her own business some day, and always felt it would be in line with her dads t-shirt company. In 2012, Paul suddenly passed away, leaving his family to navigate life without him. Outrage'n closed and left behind a great legacy to everyone that knew Paul and his t-shirts.

Ten years later in the beginning of 2022, Devon decided to take the leap and follow her dreams of starting her own business. Outrage'n re-openned, not as a screen-print shop, but as the beach and lifestyle brand you see today. What better way to honor the ten year anniversary than to bring Outrage'n and let the legacy live on. We know Paul would be so proud of his daughter and all that she has accomplished.